Beer brand Miller Lite came into highlight lately because it faced calls for boycott on social media over their new ad
Miller Lite is bought with the aid of figure employer Molson Coors
Molson Coors bought Miller Brewing Company for nearly $12 billion in 2016

Beer brand Miller Lite got here into highlight these days as it faced calls for boycott on social media over their new ad, which some humans have termed as “woke”. This comes weeks after Bud Light faced similar calls for providing Dylan Mulvaney of their advertisement. Miller Lite is offered with the aid of discern corporation Molson Coors.

Molson Coors is a Canadian-American multinational drink and brewing company which has its headquarters in Chicago. The organization is well-known for its breweries, because it has a couple of breweries that operate throughout more than one international locations, such as in the US, Canada and the Czech Republic.

In 2005, Molson of Canada and Coors of the United States merged to establish Molson Coors. In 2016, Molson Coors purchased Miller Brewing Company for almost $12 billion. The deal improved Molson Coors to third region amongst all breweries inside the globe.

Come on down @MillerLite you’re the next contestant on the Woke Is Wrong!

Tell em’ what they won @PatOnWheel … ‘@MillerLite you won a lifetime pass to Boycottville’ where you will find an endless supply of your water next to @budlight aka Transheuser-Bush! 😭🤣🔥

Sound Up 🔊

— 🔥🇺🇸 KC 🇺🇸🔥 (@KCPayTreeIt) May 15, 2023

Other popular brands belonging to the employer apart from Miller Lite include Blue Moon, Carling, Coors Banquet, Keystone, Coors Light, George Killian’s Irish Red, Granville Island Brewing, Hamm’s, Hop Valley, Leinenkugel’s, Miller High Life, Milwaukee’s Best, Molson Canadian, Molson Export, Steel Reserve, Terrapin, Vizzy Hard Seltzer and Staropramen.

Miller Lite’s brand new advert has been seen taking shots at its own vintage commercials which can be classified as “sexist”. Speaking about the ad campaign titled “Bad $#!T to Good $#!T”, Elizabeth Hitch, senior director of marketing for Miller Lite, has said, “We recognize that Miller Lite performed a contributing function on this in the past. We’ve been gathering our and different brands previous, old sexist ads, presentations and posters for months. We have been shopping for and casting off any portions we ought to discover on the internet.”

The ad has been criticized on social media by way of conservatives, with a few claiming that the company has long gone “feminazi”.